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We believe sensitivity is a superpower, which is why we formulate our eye products for even the most sensitive of eyes. Pigmented with only naturally-occurring, moisture-resisting minerals, our shadows, eyeliners, mascaras and brow balms were made to perform. There’s a reason pro makeup artists are making the switch to Elate.

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Best SellerSave 25%
Lip Stickvegan cruelty free lipstick lip crayon +caption_Natasha is wearing Honour #shade_Honour_|_Medium_Neutral_Mauve
Lip Stick

Long-Wearing Lip Crayon

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Best Seller
Essential Mascara vegan and cruelty free waterproof brown mascara +caption_Meagan is wearing brown mascara #shade_Brown_|_Deep_Brown
Essential Mascara

Water-Resistant Mascara

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Complexion Sample Kits#product_Creme_Concealer #shade_Light
Complexion Sample Kits
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Best Seller
Pressed EyeColourVegan and cruelty free beauty, eyeshadow, neutral eyeshadow +caption_Assi is wearing Lush #shade_Lush_|_Shimmery_Moss_Green
Pressed EyeColour

High-Performance Eyeshadow

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Best Seller
Creme Concealervegan cruelty free full coverage concealer creme concealer. +caption_Amanda is wearing CN2 #shade_CN2_|_Light_Neutral
Creme Concealer

Concealer & Illuminator

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Best Seller
Refresh Foundationvegan cruelty free sheer foundation #shade_RN1_|_Light_Neutral
Refresh Foundation

Sheer Coverage Liquid Foundation

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Best Seller
Blush Balmcreme blush, cream blush vegan cruelty free refillable makeup +caption_Sharon is wearing Wonder #shade_Wonder_|_Light_Neutral_Highlight
Blush Balm

Multi-Use Coloured Face Crème

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EyeLine PencilElate Black eyeliner, pencil eyeliner, black eyebrow pencil, vegan and cruelty free beauty +caption_Sharon is wearing Onyx #shade_Onyx_|_Matte_Black
EyeLine Pencil

Multi-Tasking Eyeliner

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Best Seller
Better Balmlip conditioner, vegan cruelty free lip balm +caption_Wendy is wearing Lifted #shade_Lifted_|_Shimmering_Cranberry
Better Balm

Clear Lip Conditioner

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Pressed Foundationvegan cruelty free sheer powder pressed foundation +caption_Valentina is wearing PW6 #shade_PW6_|_Medium_Warm
Pressed Foundation

Matte Pressed Powder

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Blush Powdervegan cruelty free powder blush +caption_AJ is wearing Desire #shade_Desire_|_Soft_Light_Pink
Blush Powder

Multi-Use Coloured Face Powder

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Best Seller
Essential PaletteEssential Palette
Essential Palette

Refillable Cosmetics Case

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Glow Unify Powdervegan cruelty free loose powder foundation +caption_Shelby is wearing shade Light/Medium #shade_Light_Medium
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Illuminating Loose Powder

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Brow BalmVegan and cruelty free eyebrow pencil, brow gel, elate brow balm, refillable makeup +caption_Amanda is wearing Suede #shade_Suede_|_Neutral_Taupe
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Save 20%
Capsule Palette - Perfectly ImperfectCapsule Palette - Perfectly Imperfect
Capsule Palette - Perfectly Imperfect

Refillable Cosmetics Case

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aluminum pencil sharpener. eyeliner sharpener aluminum pencil sharpener. eyeliner sharpener
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Best Seller
vegan makeup primer, cruelty free skin care facial serumvegan makeup primer, cruelty free skin care facial serum
Prep Priming Serum

Smoothing Makeup Primer

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Revive Makeup Remover BalmRevive Makeup Remover Balm
Revive Makeup Remover Balm

Waterless Eye Makeup Remover Balm

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Good Glosslip gloss, vegan cruelty free lip gloss +caption_Dani is wearing Covet #shade_Covet_|_Bold_Terracotta
Good Gloss

Nourishing Lip Gloss

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Daybreak Matte Finishing PowderDaybreak Matte Finishing Powder
Daybreak Matte Finishing Powder

Transparent Matte Powder

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bamboo blush brush. Vegan cruelty free makeup brushbamboo blush brush. Vegan cruelty free makeup brush
Cheek/Contour Brush

Blush & Contour Makeup Brush

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sustainable vegan and cruelty free makeup brush, vegan eyeshadow brushsustainable vegan and cruelty free makeup brush, vegan eyeshadow brush
EyeColour Brush

Eye Makeup Brush

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Golden Hour Luminizing Oilluminizing vegan beauty oil, cruelty free skin care, facial oil
Golden Hour Luminizing Oil

illuminating Face & Body Oil

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magnetic refillable makeup palette. bamboo vegan cruelty free cosmetic palettePro Palette
Pro Palette

Refillable Cosmetics Case

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Save 33%
Petite Palette - Perfectly ImperfectPetite Palette - Perfectly Imperfect
Petite Palette - Perfectly Imperfect

Refillable Cosmetics Case

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Travel Brow BrushTravel Brow Brush
Travel Brow Brush

Travel Brow & Liner Brush

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sustainable vegan and cruelty free makeup brush, vegan eyeshadow brushsustainable vegan and cruelty free makeup brush, vegan eyeshadow brush
Blending Brush

Eye Makeup Brush

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#Color_Divine_|_Sheer_Rose#Color_Vivacious_|_Sheer_Berry
Capsule LipColour

Multitasking Lipstick in a Pan

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Brush Setvegan bamboo makeup brushes cruelty free foundation brush, eyeshadow brush, brow brush, blush brush.
Brush Set

Set of Five Makeup Brushes

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E-Gift CardE-Gift Card
E-Gift Card

The gift of choice

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Skin Support Sample KitSkin Support Sample Kit
Skin Support Sample Kit

Skincare Samples

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Lip BalmLip Balm
Lip Balm

Minty Fresh, Naturally Nourished

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vegan soy candlevegan scented soy candle
Ritual Candle

Elate Cosmetics

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Better BundleBetter Bundle
Better Bundle

Clean Beauty Collaboration

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Perfectly Imperfect - Bamboo Eyecolour Brush