The Amplify Initiative
How we choose the charities
The Elate Impact Team joins together annually to vote on charities and organizations that the community is most passionate about.
The Elate Amplify products donate 100% of the proceeds every day to the charity of the season.
1% of all sales go to the charity/organization chosen for that term.
Events hosted throughout the year, will donate all funds to the organization of that season.
Meaning behind the Amplify Initiative
from Elate Founder & CEO, Melodie Reynolds
“As a child growing up, my family struggled. The little luxuries were something we could not afford, trading them for necessities like food, and shelter. I developed a keen desire to make more of what little I had. to, reuse, repurpose, recycle and renew my sense of self. This is where my desire to create sustainable rituals was born.
At Elate, our goal is to educate, empower and inspire our community to feel connected to their self care rituals. Those rituals that bring you a renewed sense of self daily, and that the products you use for these rituals not only care for your body, mind and spirit, but also care for the world. Sustainable in every sense of the word.”
— Melodie Reynolds