Building a sustainable future starts with transparent practices. Elate ingredients are carefully chosen for efficacy and sustainability. Our ethical supply chain means we prioritize people and the planet, and balance performance with purpose.
Organic White Tea
Jojoba Seed Oil
Empty, clean, mail, repeat
We believe we’re each responsible for the waste we create—and that includes every foundation, mascara and lipstick we make at Elate. We've partnered with PACT to ensure all of our packaging is recycled responsibly. Simply love your Elate, empty it, clean it and mail it- or return it to any participating in-store location.
Our ingredients are about 75% organic. We strive to make our ingredients as organic as possible but will always choose fair trade over organic if we are unable to have both. It is important to us that every person involved in the making of our cosmetics is treated ethically and fairly.
We work closely with a green certified, fair trade manufacturer in China - where the bamboo is water processed and never chemically treated.
As bamboo is more readily available within Asia, we believe it is more climate-friendly (or sustainable) to have our products assembled where it is harvested, and then shipped to us.
Our bamboo supplier was carefully selected based on their FSC Certification. The Forest Stewardship Council Certification is a rigorous process, which includes an individual assessment and yearly audits.
We use a vegan-based carnauba wax that is derived for the leaves of the Copernicia prunifera tree.
Different from the palm grown and harvested in South East Asia, this powder is extracted from the leaves of the tree and does not require the tree to be brought down. Some ingredients, such as Stearic Acid, are also palm based and are supplied by RSPO certified suppliers who are regularly audited. You can learn more about the Roundtable on Sustainable Palm Oil here.
All Elate packaging is elligible to be returned to us for proper recycling and disposal. Just clean your empty containers and send them back to us, we'll take care of the rest.
Yes, we offer sample kits of all of our foundation and concealers so that you can find the perfect shade before committing. Our sample options can be found on our Sample Kits page here, and will come packaged in recyclable/reusable aluminum tins. If you are unsure of your matching shade, we encourage you to purchase a sample size before committing to a full size product.
Feels natural and stay all day long. Love it!
Great formula - bad brush style
I don't normally stray from cosmetics, once I find something that works. But I was reccomend this brand, after hearing it was good for eyes that were sensitive. The formula is great. It stays put and is easy to take off, leaving little residue behind. The only issue is that the silicon brush is not the best. Even after swiping off excess, I found it hard to use, as it doesn't do a good job at separating the lashes, looks clumpy and spider like. So I got a reusable brush, of a different style, to use instead. I'm also going to try the original bamboo one, while its on sale
Really great mascara! I have very thin, wispy lashes and I like a mascara that's light and non-clumping. At first this seemed too thick/wet but after maturing a bit it works great. When I repurchase I think I'll use the trick of leaving the mascara tube open for a while at first. I like to wear just a little bit of it but it could be easily built up. The brown colour is close to black, but not black - perfect. I love the new wand and hopefully refills will launch soon. This, brow balm and lip sticks are my favourite Elate products and I'll keep repurchasing them for as long as I can.
About 6 months ago, I stopped using my mascara at the time because it was really irritating my eyes and made the switch to elate, hoping that a more sustainable product would be kinder on my eyes. It is clump free, looks great, and does not at all cause irritation! Great product.
New brush definitely makes this mascara essential!
Love the new brush as it does a great job of highlighting each lash! Long lasting too!