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We’re for intentional beauty bags that minimize waste and maximize your joy. Invest less energy and money on lipsticks you’ll never wear, and create a beauty ritual that nurtures you—and the planet.
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Best Seller
Essential Mascara vegan and cruelty free waterproof brown mascara +caption_Meagan is wearing brown mascara #shade_Brown_|_Deep_Brown
Essential Mascara

Water-Resistant Mascara

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Best Seller
vegan makeup primer, cruelty free skin care facial serumvegan makeup primer, cruelty free skin care facial serum
Prep Priming Serum

Smoothing Makeup Primer

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Best Seller
Lip Stickvegan cruelty free lipstick lip crayon +caption_Natasha is wearing Honour #shade_Honour_|_Medium_Neutral_Mauve
Lip Stick

Long-Wearing Lip Crayon

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Best Seller
Blush Balmcreme blush, cream blush vegan cruelty free refillable makeup +caption_Sharon is wearing Wonder #shade_Wonder_|_Light_Neutral_Highlight
Blush Balm

Multi-Use Coloured Face Crème

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Blush Powdervegan cruelty free powder blush +caption_AJ is wearing Desire #shade_Desire_|_Soft_Light_Pink
Blush Powder

Multi-Use Coloured Face Powder

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EyeLine PencilElate Black eyeliner, pencil eyeliner, black eyebrow pencil, vegan and cruelty free beauty +caption_Sharon is wearing Onyx #shade_Onyx_|_Matte_Black
EyeLine Pencil

Multi-Tasking Eyeliner

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Best Seller
foundation brush, vegan and cruelty free makeup brush foundation brush, vegan and cruelty free makeup brush
Multi Use Brush

Multi-Use Face Makeup Brush

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Best Seller
vegan and cruelty free sustainable brow brush. bamboo makeup brush. eyeliner, eyebrow vegan and cruelty free sustainable brow brush. bamboo makeup brush. eyeliner, eyebrow
Brow/Liner Brush

Eyebrow Brush & Spoolie

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Best Seller
Pressed EyeColourVegan and cruelty free beauty, eyeshadow, smokey eye, neutral eyeshadow +caption_Marina is wearing Beloved #shade_Beloved_|_Soft_Warm_Brown
Pressed EyeColour

High-Performance Eyeshadow