The Elate Edit

Words to Educate, Empower, and Inspire

Read along as we journey towards our mission of a world without single use cosmetic packaging

Autumn Essentials from Sustainable Brands
autumn

Autumn Essentials from Sustainable Brands

As the seasons transition and we retreat indoors to enjoy a good book and a cup of tea, we may feel inclined to bring more items into our daily rituals. As a ritual-focused company with sustainability at the heart of everything we do, we wanted to share some of our seasonal essentials with you from B CORP-certified brands we love. 
Capsule Beauty: What It Is & Why It’s The Sustainable Beauty Solution We Need
beauty

Capsule Beauty: What It Is & Why It’s The Sustainable Beauty Solution We Need

Capsule beauty draws on minimalist, essentialist ideals to pare down one’s beauty routine to its most essential steps and products. It seeks to clear out our over-cluttered cosmetics bags and bathroom vanities and stop saturating our skin with more than it needs—and in doing so, reduce the beauty industry’s environmental impact.
Finding your Perfect Lip Shade
capsule beauty

Finding your Perfect Lip Shade

Have you ever opened your beauty bag to find a bunch of lipsticks you have not finished? Or do you struggle to find one that you like enough to purchase? Let's find the right shade for you!
How we create a Lip Pencil Collection
lips

How we create a Lip Pencil Collection

How is an Elate Makeup Collection created, you ask? A lot of imagination, paired with research, testing and passion. The creative process always starts from the same place. You.
3 Steps to Simplifying your Beauty Rituals
capsule palette

3 Steps to Simplifying your Beauty Rituals

Not sure how to create your perfect palette? We’ve made that simple too with our Capsule Beauty Quiz. Don’t worry, it’s the best kind of quiz to help you discover your personal beauty style, pared down and simplified.
We are sustainability champions!
Environmental Impact

We are sustainability champions!

"“Winning the Sustainability Champion Beacon Award was an incredible moment to witness! Elate Cosmetics' commitment to sustainable and ethical production is nothing like I've ever seen in the beauty industry."
Biodegradable vs Compostable
Environmental Impact

Biodegradable vs Compostable

A large part of our decision making processes are about the lifecycle of our products. We think about biodegradable packaging and try to find ways of making makeup products that you can feel good about, but also products that don’t undermine our values. 
There is no such thing as zero waste
packaging

There is no such thing as zero waste

The truth is, we’re not quite at a place of ‘zero waste’, yet. Even with the rise of low waste packaging and low waste makeup brands, we are still contributing to waste production. This is because products have to go somewhere at the end of their use.
Unify Collection: Refillable Loose Powder for your Natural Beauty Rituals
bamboo

Unify Collection: Refillable Loose Powder for your Natural Beauty Rituals

These multi-use and refillable loose powders finish off your natural beauty rituals with a sweep, dust, or press of a light and airy powder to feel good about. 

About Elate

It started with everyday rituals

With over 20 years of experience in the beauty industry, our founder Melodie envisioned a healthier future for the industry—one unmarred by shame-based marketing and single-use packaging. One that embraced inclusivity and advocated for sustainability. One that recognized the potential for everyday rituals to make a global impact. Elate? Let’s just call it Melodie’s vision in the making, all made possible by a team of fellow beauty-obsessed, sustainability advocates.