beauty
Capsule Beauty: What It Is & Why It’s The Sustainable Beauty Solution We Need
Capsule beauty draws on minimalist, essentialist ideals to pare down one’s beauty routine to its most essential steps and products. It seeks to clear out our over-cluttered cosmetics bags and bathroom vanities and stop saturating our skin with more than it needs—and in doing so, reduce the beauty industry’s environmental impact.
cruelty free
5 products to up your self-care game
To help you achieve both definitions of sustainable self-care, we’ve curated a list of 5 vegan and cruelty-free products to inspire your own rituals. Keeping in mind - self care does not have to cost anything.
beauty oil
Smoothe, soothe and nourish - How Golden Hour Ingredients work with your skin.
What makes Golden Hour the best part of your day? This nourishing blend of oils and 24 karat gold is the holy grail product for healthy, glowing skin.
2022
Your 2022 Horoscope Predictions
I don’t know about you, but 2021 for me was a bit… hectic. Thankfully, the stars are saying there are a lot of great moments (in beauty and in our personal lives!) to look forward to in 2022. Here is what may be in store for you depending on your sun sign.
capsule beauty
Finding your Perfect Lip Shade
Have you ever opened your beauty bag to find a bunch of lipsticks you have not finished? Or do you struggle to find one that you like enough to purchase? Let's find the right shade for you!
lips
How we create a Lip Pencil Collection
How is an Elate Makeup Collection created, you ask? A lot of imagination, paired with research, testing and passion. The creative process always starts from the same place. You.
cruelty free
What’s the difference between vegan and cruelty free beauty?
There can be a bit of confusion around “cruelty free” and “vegan”– both terms get used a lot. Do you know what each animal-loving term really means? Here is a quick understanding of what to look for when shopping vegan and cruelty free beauty.
About Elate
It started with everyday rituals
With over 20 years of experience in the beauty industry, our founder Melodie envisioned a healthier future for the industry—one unmarred by shame-based marketing and single-use packaging. One that embraced inclusivity and advocated for sustainability. One that recognized the potential for everyday rituals to make a global impact. Elate? Let’s just call it Melodie’s vision in the making, all made possible by a team of fellow beauty-obsessed, sustainability advocates.